TechSell x Google: taking the experience to the Next Level

At TechSell, activating tech brands in the field is just the beginning. What truly drives us is co-creating the future of user experience alongside industry leaders.
With that vision in mind, our French teams headed to London for a high-impact seminar, bringing together Android teams from Germany, Italy, the UK and Dubai.

A seminar focused on innovation and team cohesion

Over several days, this strategic gathering allowed us to align our visions around the key challenges of the Android ecosystem. Discussions with Googlers from EMEA and Global teams provided deep technological insights, as well as strengthened synergies between international teams. It was a pivotal moment to lay the foundation for new ambitions and accelerate our impact in the field.

Beyond the professional content, the seminar was also a genuine moment of team cohesion. Dinners, team-building activities, informal gatherings — everything was designed to foster a strong team spirit, overcome language barriers, and spark a true sense of unity across the international group.

A collective strength driven by diversity

This seminar once again confirmed the value of our approach: combining cultural diversity, local expertise, and a global vision. This complementarity enables us to be more agile, more relevant, and closer to user expectations. It is this unique blend — human, professional, and international — that drives us to push further in evolving the Android experience directly on the ground.

Back from London, our teams are more motivated than ever to make the Android universe shine in the field. This seminar strengthened our convictions, rekindled our collective energy, and paved the way for new cross-functional initiatives. One thing is certain: it marks a true turning point in our EMEA momentum.