Beauty expertise at the service of Retail during the Holiday Season
Thanks to our expertise, we provide each customer with an enriching and personalized experience, aligned with the latest beauty market trends. Every piece of advice offered is an opportunity to strengthen brand loyalty and create exceptional moments. Our passionate and highly trained teams ensure a continuous and dynamic presence during these key periods, thus contributing to sales activation and product promotion. The beauty advisors and podiumers are key players in transforming these consumer moments into truly memorable events for the customers.
Beauty experts at the service of brands
Black Friday and the Christmas period are key highlights in the beauty industry. This year again, GLOBE showcased its expertise by orchestrating 12,000 beauty shifts and animating 900 points of sale, thanks to exceptional field teams.
Our beauty advisors and Podiumers perfectly embody the values of the brands they represent. Carefully selected and rigorously trained, they are the true ambassadors of the Houses, combining expertise and interpersonal skills to deliver a unique customer experience.
Expertise at the heart of the Experience
Whether it’s skincare, makeup, or fragrances, our expertise lies in the ability to identify customers’ needs and offer personalized advice.
To keep up with the constant evolution of the industry, we have developed a continuous training program: the Beauty Campus, certified Qualiopi. This initiative ensures an approach that is always innovative and tailored to consumer expectations.
Beyond product knowledge, what makes our teams strong is their listening skills, kindness, and ability to build a relationship of trust. Every interaction is designed as a true sensory experience, enhancing the universe of the brands we represent.
With this approach, GLOBE continues to position itself as a key player in beauty retail, offering customers a unique and memorable immersion with every store visit.
